Beautifully Presented Florist For Sale
- Asking Price: £55,000 +SAV
The accounts show a turnover of circa £110,000 as of 2022, further financial information can be made available upon request.
Please quote reference B07032
- Tenure: Leasehold
Please quote reference B07032
Hilton Smythe are delighted to have been given the opportunity to manage the sale of Petal & Stalk which is a well-established Florist with a renowned reputation amongst local residents. This is a superb opportunity to take on a popular, profitable, destination florist which is well supported by all and has an excellent customer base, both locally and from further afield.
Petal & Stalk was founded by the current owner when she identified the need for an upmarket florist in the area. The business has been a real labour of love and considerable money has been spent setting up and ensuring that the business is almost certainly one of the nicest in the area .
The business is now being sold, albeit reluctantly and after much soul searching, due to a wish to pursue a change of direction. The vendor is keen to see her beloved florist pass to an ambitious and entrepreneurial new owner(s) who can take this already thriving business to the next level.
This really is a lovely little gem of a shop, full of love and emotion and special in so many peoples’ hearts. Having opened in 2014 as a ‘pop up’ shop, the village has warmly welcomed the shop and all it offers, people love to be part of it, locals drop jam jars in for the owner and staff to refill and sell and sometimes clippings from their gardens to include in the shop displays. Local businesses support the shop too and the business partners with other businesses of all types on a regular basis. The shop can truly be said to be at the heart of the local community and has a brilliant vibe.
The business is busy all year round with birthday, anniversary, thank you, special occasion bouquets, in memoriam and funeral flowers, weddings and events.
The sale will include the company website (petal and stalk.co.uk), Facebook (1569 likes) and Instagram (2807 followers) pages and the business enjoys great visibility on the internet with impressive reviews such as;
“ A lovely shop with very friendly and knowledgeable staff “
“ I can’t rate them highly enough. I needed a floral arrangement for my Grandmother’s funeral, and Abigail proceeded to put her creativity to the work of making the day feel much more fitting. She asked questions about her life, customised the flowers to symbolically reflect aspects of my Grandmothers life, and gave me a lovely detail to add to the eulogy. She loved flowers, so it felt doubly fitting. And to top it off, a quick turnaround. Lots of communication, was far less expensive than I was expecting, and totally pleasant throughout “
Scope to Improve
- Maximise the use of social media
- Extend the opening hours
- Attend wedding fairs
- Canvass for and undertake more corporate events
- Encourage online orders via the website, which has just been upgraded. The website offers enormous potential to introduce new flower designs, bouquet and arrangement styles.
- Initiate an opportunity to offer a ‘Monthly Bouquet’ design
- Explore online voucher discounters offerings
- Partner with various venues, there are 2 specific partnering opportunities currently in the pipeline, these contacts and discussions would be handed over to the new owner.
- A well established business with an enviable reputation and many existing customers
- Low running costs with inexpensive rent and utilities and no business rates
- Little or no competition locally
- Current owner is happy to offer a handover to ensure the continued success of the business
- Ideal owner managed or partnership business
- Lots of residential building locally which will increase footfall significantly
- Prime trading position in the centre of the village
- All fixtures and fittings included
Very rarely do florists of this calibre come to the open market so early enquiry is highly recommended.
This lovely little business is likely to attract considerable interest.
The business is owner run and managed with the help of a part time staff member.
The business trading hours are:
Monday - Closed
Tuesday to Friday - 09:00am - 16:00pm
Saturday - 09:00am - 15:00pm
Sunday - Closed
Petal & Stalk is located in Navenby.
Navenby is a village and civil parish in the North Kesteven district of Lincolnshire. Lying 8 miles south from Lincoln and 9 miles north-northwest from Sleaford, Navenby had a population of 2,128 in the 2011 census and in March 2011 it was named as the “ Best Value Village “ in England following a national survey.
Navenby village lies at the eastern of Navenby parish and is best accessed by road, as the A698 trunk road passes through the heart of the village. Navenby can also be reached from the A15 road which runs past the end of Green Man Lane and links Lincoln with Sleaford. Bus services are provided by Stagecoach in Lincolnshire.
Petal & Stalk sits in a main road position and occupies a corner position in an attractive period style property. The business fronts a busy main road and is close to other complimentary retail businesses such as the award winning butchers and bakers, Mrs Smith’s Cottage. Several food outlets and cafes, including those new to the high street attract an alternative customer base. The business is beautifully presented and maintained with clear, visible and dark blue distinctive livery. There is free on street parking outside the premises.
The business occupies the ground floor of a lovely looking, cottage style property that retains many period features. It is beautifully presented with a pleasing upmarket feel and briefly comprises:
With floor to ceiling window and a glazed door to front creating a light, airy and inviting interior, tiled floor, feature ceiling beams, bespoke counter with till and card machine, freestanding greeting card display, expensive looking pendant lighting, floral floor display, galvanised steel vases, painted table with drawer, large and with intricate moulding leaning mirror, painted dresser
To the rear of the shop is a workroom for the preparation of bouquets etc
There is a shared kitchen.
We are advised the business is being sold on a Leasehold basis, the landlord is happy to negotiate a mutally acceptable lease with a new owner.
The rent is £6,600 per annum, which is really resonable given the size and the location of the premises.