Online Card Trading Store - Hilton Smythe
£0 £1000000
£0 £1000000


Online Card Trading Store

  • Asking Price: £18,000 +SAV
  • Turnover: Sootys Magic generated an advised turnover of circa £64,000

  • Tenure: Business Only

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An opportunity has arisen to purchase a genuine online company.  The company is run from the owner’s home who wishes to retire and sell it as a going concern.  This is a company which has been established for the past 4 years, with a very successful eBay store with a 100% positive feedback and a feedback score of 14488 at this present time.  In addition, the company also has their own independent professionally designed web site.

Hilton Smythe welcomes to the market SootysMTG, a company that currently trades in a product called Magic the Gathering, a trading card game, played by over 35 million players in 70 different countries and according to online resources is the largest trading card game played in the world.  Tournaments for large sums of money are held around the world and are streamed on twitch tv.  They sell mainly to UK players however there is scope to extend sales overseas by using eBay’s sister sites and offering overseas shipping options.  In addition, it would be very easy to expand both the eBay store and the website to sell similar products such as Pokémon, Yu-Gi-Oh etc.

Players build decks using individual cards and then do battle with other players to see whose deck is the strongest, they are continually evolving their decks to make them better and stronger.  Magic releases new sets approximately every 3 months and release special sets which generally cost more to purchase but have higher value cards several times a year.  You don’t need to understand the game in order to be able to run the business but if you did then you would be able offer your customers advice on which cards to buy etc. thereby encouraging them to come back to you and talk to you about future purchases to make and to help those just starting out to build new decks.

At present the owner buys in sealed products from a wholesaler, opens them up and then sorts out the individual cards and sells these across eBay and their own website.  Further information regarding this is available on request. There are basic cards and premium cards in the packets with the premium ones being more collectable.  In order to purchase from a wholesaler, you would need to keep the website running.  There is also potential to turn this into a bricks and mortar store and expand it from there, if you were to open a store or have a location whereby you were prepared to host games nights (on a Friday known as Friday Night Magic) and to sell the product then you could qualify to become a member of the Wizards Play Network which would carry additional benefits such as being able to hold pre-release events / promotions and receiving exclusive promotional products.

The business is currently run and managed by our client, and one part time assistant.

Run to suit

Run from home relocatable.

Run from home. 

All card storage

We are advised the business is being sold as a business opportunity.

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